Gift Time To Parents

Big Bazaar likes to celebrate every slice of life event. On the occasion of Parents Day, we targeted migrants, who shifted to big cities to achieve their dreams. Their daily schedule becomes so hectic that they end up giving less attention to their parents back home. We came up with the idea of giving time to our parents. 

The idea was to buy the products which made their life chores easier and gave them enough free time to connect with their children. 

Brand Promotional Campaign | 2019